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A Guide
to Selling Your Property
Choosing
Your Agent
Estate
agents are NOT all the same! Your choice of
agent may have a direct effect on the eventual
selling price of your property.
Always
instruct a Member of the National Association
Of Estate Agents. Member firms adhere to a
strict code of conduct and can be held
accountable for breaching that code.
Instruct
one agent on a sole agency basis for a limited
period only. Why?
Because
most buyers will contact every agent in the
area into which they wish to move. Receiving
the same property from several agents can give
the impression there is something wrong with
the property or that it may be overpriced.
Because
like most businesses, Estate Agents work to a
budget and will invest the most of their time,
effort and advertising on those properties
they believe they are most likely to sell.
Because
when you instruct more than one agent, an
unscrupulous agent may be tempted to agree any
sale at any price to any buyer as quickly as
possible to ensure the property is withdrawn
from their competitors' property registers.
This is not in your best interest. The first
offer is not necessarily the best offer.
The
perception that an agent "doesn't try as
hard" unless in competition is not true -
if an agent fails to sell your house, they
don't get paid - generally that's a pretty
good incentive.
You
must feel you can trust your agent. Estate
Agents in general do not enjoy the best of
reputations. Unfortunately, it is the few who
ruin it for the many. Nevertheless a healthy
business "partnership" is essential
and you must opt for the agent with whom you
feel most comfortable. When an offer is
received, you must be sure that your agent is
acting solely for you, representing your best
interests and not simply interested in
securing their commission even at your
expense.
Selling
your property
Organise
your sale
Select
an estate agent
Setting
your house price
Marketing
your property
Completing
your property sale
207 CRANBROOK
ROAD, ILFORD, ESSEX IG1 4TD
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